Formula DRIFT completed Round 6: After Dark at the Las Vegas Motor Speedway this past weekend. Attendance numbers continue to climb as the Series heads into the Final event in October at the Toyota Speedway at Irwindale. The event was exciting showcasing the best drivers in the world competing for the championship with only one event remaining in the season. The results of the event set-up what will be the most competitive finals in the history of the Series with 5 drivers within 52 points of the championship. Congratulations to Rhys Millen on his first victory of the season.

The ID Agency was on-site managing media relations that included a morning news spot on CBS, coverage by the Las Vegas Chinese Daily News, and the Las Vegas Review Journal. For more information visit www.formulad.com

Last weekend’s Open House event was a huge success. Guests were treated to a great collection of vintage motorcycles including the debut of a new bike build by Lossa, music from KROQ, and food trucks. ID brought in a few key media outlets and partners to cover the event including KROQ, Skinnie magazine, Long Beach Business Journal, Long Beach Post, and Gazette newspaper.